How to get paid on Tiktok
Once you are above 250,000 followers amounts you could realistically make a living from it if your followers are of course engaged and not botted.
The more important stat to be checking is the views you get from each post. That’s what brands really care about.
At around 10k views you can attract smaller brands and work out maybe a $100–$500 deal for posting about their brand.
Once you regularly are getting in the 50k-100k views range per post that’s when you consider making a living from it. At that point, you could get brands to pay you $1k-10k for just one or two posts which would make it possible to make a living off the platform if you can get just 2–4 brands per month to pay you. Note, make sure to include a business email on your Tik Tok profile or businesses won’t be able to reach you. Long story short, I’d estimate 250k followers to be the magic number as long as you are as well working a lot of hours communicating with brands and also reaching out to ones you want to work with.
You could also just get a social media agent that does the hard work for you once you start seeing larger numbers and have enough businesses reaching out. Talking to potential sponsors is a lot of work for the bigger deals and having someone else to maintain that is worth your time.
You should be focused on growing your audience rather than negotiating brand deals all day.